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How Immersive Journalism, Games Can Increase Engagement

The average reader spends 25 minutes a day reading the newspaper, while the average online user spends 70 seconds a day on a news site, according to data from Hal Varian, Google’s chief economist. (JD...

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10 Ways to Make Video a More Interactive Experience

I love my iPad. One of the reasons I love it is that it’s a great device for watching video. Some mainstream media integrate video very nicely into their iPad applications. However, it seems that all...

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‘Liquid Newsroom’ Project Developed with Radical Openness

People often think it’s best to hide their good ideas and develop them in secret. The goal is to beat the competition by emerging only once your concept is fully developed and ready to go. This can be...

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Linden Lab’s Rosedale Considers ‘Scrum’ Method in Newsrooms

My software developer friends talk a lot these days about two words/concepts: Agile and Scrum. At first I thought it was typical dev talk with no relevance for newsrooms, but I eventually realized...

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How Storify Helps Integrate Social Streams Into Articles

Curation seems to be the big buzz word in journalism and online content these days. It’s also an area that’s generating a lot of product innovations. New services such as Keepstream, Storify, Storyful...

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In Search of Meaningful ‘Social Media Optimization’ (SMO)

Social Media content on MediaShift is sponsored by the John S. Knight Journalism Fellowships, a program offering innovative and entrepreneurial journalists the resources of Stanford University and...

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Video: Robert Scoble on How to Build a Career in Media

I don’t know about you, but when I want to find out about the newest tech stuff, I read blogs and their related Twitter feeds. As a newspaper journalist, it puzzles me that somehow those blogs, with...

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How to Use Social Tools to Curate, Research and Expand Sources for a Story

Our website, Tijd.be has existed for 15 years now, and my colleagues recently asked me to write an opinion piece about what the next decade and a half will bring — a daunting task. I had some ideas, of...

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How Publishers Can Bypass Apple with HTML5 Web Apps

When the iPad first arrived on the scene, our Belgian business newspapers, De Tijd and L’Echo, embraced it. We knew tablets, with their lightness and convenience, would become important for our...

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Howard Rheingold: Knowing How to Collaborate Is Essential

I just read the Kindle edition of “Net Smart,” written by writer and critic Howard Rheingold. The book provides a thoughtful analysis of some major theories and discourses about the “always on” era,...

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